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An article discusses the demographics for Avengers: Age of Ultron during opening weekend:

The film played broadly across demographic categories. Roughly 59% of the audience was male, 41% was 25 years and older, 12% were teenagers and 22% were families.

Would a question asking how they got that data be on-topic for Movies.SE?

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  • I think that would be perfectly on topic. Thanks for asking.
    – iandotkelly Mod
    May 4, 2015 at 22:20

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I don't see why it would be off topic.

We have questions about systems and about information.

This is definitely a valid, answerable question about film.

That being said, feel free to do some additional research before kicking it over to us. Well-researched questions are always appreciated.

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